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NOVOLLEY

Where the point is won.

A pickleball paddle and apparel brand built for the sport as it is today: younger, bigger, and done pretending it's tennis. Two lines, one philosophy: play like it matters.

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Pickleball isn't a trend anymore.

24.3M
Americans played pickleball in 2025
SFIA
+22.8%
Year-over-year growth in participation
SFIA
$2.03B
US pickleball equipment market, 2026
Market.us
34.8
Average player age, down from 41 in 2020
Industry data

One brand. Two ways to play.

Novolley Pro is built for players who read spin, not luck. Novolley Club is built for everyone else, and the friends they bring to the court.

Performance

Novolley Pro

Paddle from $189
  • Toray T700 carbon fiber face, raw finish
  • 16mm polypropylene honeycomb core
  • Elongated shape, 7.8–8.0 oz
  • Designed to meet USA Pickleball equipment standards
  • Moisture-wicking performance apparel
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Lifestyle

Novolley Club

Paddle from $89
  • Fiberglass face, matte finish
  • Forgiving polymer core, wider sweet spot
  • 5 launch colorways, 7.6–7.9 oz
  • Designed to meet USA Pickleball equipment standards
  • Retro-inspired social & rec apparel
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Apparel, built for both sides of the net.

Novolley Pro

Performance fabrics, built to move.
Performance Polo$68
Match Shorts$58
Match Skort$62
Performance Visor$28

Novolley Club

Retro tennis-club styling, made for social play.
Retro Pique Polo$58
Pleated Skort$54
Canvas Bucket Hat$32
Club Crewneck$68

Get early access.

Join the founders' list for launch pricing, first pick of colorways, and a first look before we open pre-orders to everyone else.

No spam, just launch news. Unsubscribe anytime. See our Privacy Policy.

Privacy Policy

Last updated: draft. Have this reviewed by a lawyer before publishing live. This is a starting template, not legal advice.

Novolley ("we," "us," or "our") collects the email address you submit through our founders' list signup form. We use this information solely to send you updates about our product launch, pre-order availability, and related announcements.

What we collect: your email address, and standard technical data (browser type, general location) that our hosting and form providers automatically log.

How we use it: to send launch updates and, if you opt in later, marketing emails about Novolley products. We do not sell or rent your email address to third parties.

Third-party services: we use a third-party form processor (e.g. Formspree, Mailchimp, or Klaviyo) to collect and store signups. That provider's own privacy policy governs how they handle data on our behalf.

Your rights: you can unsubscribe at any time via the link in any email we send, or by contacting novolleypickleball@gmail.com to request your data be deleted.

Questions about this policy: novolleypickleball@gmail.com

Terms of Service

Last updated: draft. Have this reviewed by a lawyer before publishing live. This is a starting template, not legal advice.

By joining the Novolley founders' list or otherwise using this site, you agree to the following terms.

Pre-launch status: Novolley products are in development. Prices, specifications, availability dates, and equipment-approval status shown on this site are subject to change before final launch.

No purchase yet: joining the founders' list is not a purchase or a binding pre-order. It does not guarantee product availability, final pricing, or a specific delivery date.

Equipment compliance claims: until listed on the official USA Pickleball Approved Paddle List, our paddles are described as "designed to meet" equipment standards, not "approved." Check the current listing status at equipment.usapickleball.org before relying on this for tournament play.

Limitation of liability: this site and its content are provided "as is" without warranties of any kind, to the fullest extent permitted by law.

Questions about these terms: novolleypickleball@gmail.com